Admin Ratio Is a Poor Indicator of a Charity's Effectiveness | Marina Glogovac: "But when we look at charities to support, we suddenly and inexplicably get fixated solely on the "admin ratio" and the overhead, which for charities can include both costs of fundraising and admin expenses. We value charities mostly based on how low the overhead is -- this is a deeply entrenched, if not consciously examined, measuring stick for charities. We want our support to go exclusively toward program delivery and not into staff, operations, technology, or training and development -- as if the two are completely unrelated."
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Showing posts with label NPFundraisingCost. Show all posts
Showing posts with label NPFundraisingCost. Show all posts
Friday, September 18, 2015
Monday, July 08, 2013
About High Fundraising Costs: It’s Complicated - Opinion - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas
About High Fundraising Costs: It’s Complicated - Opinion - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: It’s time to make sure everyone understands that direct marketing is about the long run, not the short term.
As an example of what I mean by that, let me take you back to 2001, when the direct-marketing firm I was working at landed a new client. It had a small pool of donors—just 40,000—and raised about $7-million, mostly in small gifts.
As an example of what I mean by that, let me take you back to 2001, when the direct-marketing firm I was working at landed a new client. It had a small pool of donors—just 40,000—and raised about $7-million, mostly in small gifts.
Monday, April 22, 2013
Fundraising costs are not a measure of a charity's effectiveness | Voluntary Sector Network | Guardian Professional
Related links on Fundraising Costs
Fundraising costs are not a measure of a charity's effectiveness | Voluntary Sector Network | Guardian Professional: Fundraising costs are not a measure of a charity's effectiveness
Fundraising costs are influenced by many factors, but marketing can perpetuate the myth that they are a measure of efficiency
Fundraising costs are not a measure of a charity's effectiveness | Voluntary Sector Network | Guardian Professional: Fundraising costs are not a measure of a charity's effectiveness
Fundraising costs are influenced by many factors, but marketing can perpetuate the myth that they are a measure of efficiency
Monday, March 18, 2013
What Is The Watchdog Watching? | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits
What Is The Watchdog Watching? | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits: This week the Chronicle of Philanthropy reported that members of the Direct Marketing Association are working on an official protest against the watchdog Charity Navigator.
At issue is Charity Navigator’s decision to challenge a longstanding accounting practice to count some of the money nonprofits spend in the course of fundraising as ‘program costs’ rather than ‘fundraising costs’.
At issue is Charity Navigator’s decision to challenge a longstanding accounting practice to count some of the money nonprofits spend in the course of fundraising as ‘program costs’ rather than ‘fundraising costs’.
Monday, September 24, 2012
A Too-Sad Truth about the Nonprofit Sector - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy.
A Too-Sad Truth about the Nonprofit Sector - NPQ – Nonprofit Quarterly - Promoting an active and engaged democracy.
“Is there something in society’s subconscious that expects nonprofits to operate in ‘poverty-like ways’?” That question was a showstopper in the Cohort 20 classroom of the summer 2010 master’s program in philanthropy and development at Saint Mary’s University of Minnesota. We were talking about the starvation mentality in so many nonprofits—you know, things like really old, rather dysfunctional computers and such poor wages that employees cannot afford a reasonable mortgage and may have to visit the soup kitchen for a meal.
“Is there something in society’s subconscious that expects nonprofits to operate in ‘poverty-like ways’?” That question was a showstopper in the Cohort 20 classroom of the summer 2010 master’s program in philanthropy and development at Saint Mary’s University of Minnesota. We were talking about the starvation mentality in so many nonprofits—you know, things like really old, rather dysfunctional computers and such poor wages that employees cannot afford a reasonable mortgage and may have to visit the soup kitchen for a meal.
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