Officials tap into wealthy alumni - News

Officials tap into wealthy alumni - News: "Wealthy alumni are responsible for much of the $100 million student scholarship milestone reached last week by university fundraisers, officials said, and the group will likely continue to play a key role in reaching the recently announced $1 billion fundraising goal.

After years of fundraising campaigns proved to be largely sluggish affairs weighted down by a spotty alumni network, it appears officials have finally broken the ice in a pool of university graduates and 'friends' possessing a highly attractive feature: fat bank accounts. And the way they got there was a surprisingly grassroots method."

Tags: NPMegaGivers, NPAlumniGiving