Tuesday, July 15, 2008

The Modesto Bee | WILLIAM ROBERTSON: Charity's new bottom line: trust

The Modesto Bee | WILLIAM ROBERTSON: Charity's new bottom line: trust: "Several prominent nonprofit organizations in recent years have acted in ways that undermine public confidence. Greed, mismanagement and in some cases outright dishonesty by officials of these organizations have created doubts in the minds of many donors whether charitable giving is the best way to use scarce resources. Eventually this growing unease will exact a price. While the economy will recover, recovering lost trust could prove a far-more difficult matter."

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