Tuesday, September 21, 2010

Editorial: United Way shifts with the times : News-Record.com : Greensboro & the Triad's most trusted source for local news and analysis

Editorial: United Way shifts with the times : News-Record.com : Greensboro & the Triad's most trusted source for local news and analysis: "As the world changed around it, so did United Way of Greater Greensboro.

Good thing, too. The economy remains uncertain. Corporate giving isn’t what it used to be. So United Way is expanding appeals to small businesses and largely untapped young donors. The idea: If more people give even a little, the campaign can close the gap that a few corporate captains once filled with well-placed checks."

No comments: