Wednesday, September 08, 2010

An Example of the Power of Story | forimpact.org

An Example of the Power of Story | forimpact.org: "An Example of the Power of Story
Tom Suddes | September 8, 2010
Here’s a summarized version of the STORY for The Abbey Theatre in Ireland.
They’re an amazing organization, with an incredibly rich history, a glitch five years ago that has been dramatically reversed, a terrific Senior Team and more.
We have been working with The Abbey for a little over a year, and I believe they would tell you that one of the most important things we’ve done as their COACH has been to help them tell their story! Obviously, as a theatre/artistic/performance group… The Abbey and its leadership understand the whole idea of ‘STORY’. The challenge was that the story they were telling (and not telling) wasn’t working."

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