Wednesday, August 10, 2011

If donors knew what others gave, would they give more? � The Butterfly Effect (Blog) � Cause & Effect

If donors knew what others gave, would they give more? � The Butterfly Effect (Blog) � Cause & Effect: "the Summer 2011 issue of The Nonprofit Quarterly, you’ll find an intriguing article, “Fundraising Education: A Fork in the Road?”.

The authors, both professors at Indiana University, home of The Center on Philanthropy, lament the depressingly statistic that giving in the US has been static for decades at just 2% of GDP. They suggest that more robust interaction between academic research and practice — and more academically educated fundraisers – is a potential solution to lifting us out of this giving doldrums."

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