Friday, March 22, 2013

Academic Corporate Relations Program White Paper

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To coincide with NACRO's Annual Conference, we are pleased to present a brand new white paper titled “Metrics for a Successful Twenty-First Century Academic Corporate Relations Program”. The paper is intended for any organization serious about capitalizing on industry’s interest in academic institutions for recruitment, research engagements, intellectual capital and expertise, technology licensing, and philanthropy. The paper describes key performance indicators that are tied to the business processes of corporate relations, and the core metrics that align with this corporate engagement process.

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