Tuesday, May 14, 2013

The More You Know: The Importance of Donor Surveys | LAPA

The More You Know: The Importance of Donor Surveys | LAPA: Donor surveys are a vastly underused technique for getting to know your donors and understanding their preferences, values and priorities.

Surveys can be in person or online. They can be one-on-one or in a group. They can be sent by mail or posted on your Web site.

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