Charities … Don’t Evaluate Your Work | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits

Charities … Don’t Evaluate Your Work | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits: "Charities … Don’t Evaluate Your Work
By Tom Belford   |    June 10, 2013
This two-part series by Caroline Fiennes — Most Charities Shouldn’t Evaluate Their Work — in the Stanford Social Innovation Review left me scratching my head.

The tantalizing headline drew me in.

Then I tried to absorb the basic message of her formula:

Impact = Idea x Implementation"

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