Greensboro United Way regroups in ‘building year’ � Philanthropy North Carolina: GREENSBORO, N.C. — For each of the past four years, United Way of Greater Greensboro fell short of the goal for its annual fundraising campaign.
This year, United Way is regrouping: Rather then set a goal for the annual campaign, it will be working to raise awareness in the community about the impact of the programs in which it invests at 29 partner health and human services agencies.
And it will be working to connect in a more personal way with donors, and provide better customer service for companies that run United Way drives in the workplace.
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