Wednesday, October 01, 2014

Game Theory: One Tool For Understanding Donor Motivation | Fundraising Compass

Game Theory: One Tool For Understanding Donor Motivation | Fundraising Compass: "Development professionals often say fundraising is both an art and a science. Allowing for a blend of some art and some science leaves a lot of room for interpretation. There are no magic proportions of art and science in order to succeed. I might adjust my blend multiple times during my career, during a campaign, or even within a single cycle with a donor."



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