Monday, December 20, 2004

In The Name Of Aiding Others - from

In The Name Of Aiding Others - from "In The Name Of Aiding Others
Published: Dec 20, 2004

TAMPA - Less than three years after leading the former United Cerebral Palsy of Tampa Bay through a name change, Karen Ryals found herself in an unenviable position.
The name, AdvanceAbility Solutions, sounded more like a software company than a social service provider. The agency had to reinvent itself again.
``No one knew what we did,'' said Ryals, the chief executive officer.
Across town, Metropolitan Ministries Inc. enjoyed more than 30 years of name recognition. "

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