Door Slamming on Ad Response as It Slams on Home Delivery? : Page 1 of 2 : Target Marketing: "Direct mailers are losing out as the U.S. Postal Service pushes for curbside and cluster box mail delivery, says a new report from the USPS Office of Inspector General (opens as a PDF). "
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Showing posts with label NPDirectMailtrends. Show all posts
Showing posts with label NPDirectMailtrends. Show all posts
Tuesday, April 28, 2015
Tuesday, April 30, 2013
Rumors Of Direct Mail’s Death Greatly Exaggerated | The NonProfit Times
Rumors Of Direct Mail’s Death Greatly Exaggerated | The NonProfit Times: Rumors Of Direct Mail’s Death Greatly Exaggerated
By The NonProfit Times - April 29, 2013
With the ever-growing popularity of e-mail and the Internet, it begs the question: Is direct mail dying? Based on information from Direct Marketing Association (DMA), the answer to that question is a resounding “no.”
That was one of the statistics examined in the “DMA 2013 Statistical Fact Book,” an annual publication based on the results of a survey of hundreds of nonprofits and businesses across the United States and covers a variety of direct-mail related topics.
By The NonProfit Times - April 29, 2013
With the ever-growing popularity of e-mail and the Internet, it begs the question: Is direct mail dying? Based on information from Direct Marketing Association (DMA), the answer to that question is a resounding “no.”
That was one of the statistics examined in the “DMA 2013 Statistical Fact Book,” an annual publication based on the results of a survey of hundreds of nonprofits and businesses across the United States and covers a variety of direct-mail related topics.
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