What You Need to Know about Scoring and Nonprofit Engagement

What You Need to Know about Scoring and Nonprofit Engagement: "In the world of nonprofit engagement, scoring isn’t about winning (like a March Madness championship). It’s about measuring a supporter’s contributions to your organization. You might think that a supporter who makes a financial contribution is more valuable than someone who doesn’t, but how do you compare that supporter with those who are willing to volunteer many hours of their time to set up an event or someone who repeatedly signs your petitions?"



'via Blog this'

Prospecting - Charity Expands Effort to Get College Students to Raise Money

Prospecting - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: "Charity Expands Effort to Get College Students to Raise Money

October 22, 2010, 1:09 pm

By Raymund Flandez

National Harbor, Md.
To hear Marc Sirkin tell it, the next online fund-raising concept won’t require more than one staff member and would raise not thousands but millions of dollars.

Mr. Sirkin, chief community officer at Autism Speaks, spoke Thursday in a presentation called “Integrating Social Media, Donor Engagement, and Online Fund Raising” at the Blackbaud Conference for Nonprofits. His organization is trying to motivate college students. already loyal donors, into people who regularly seek donations for the charity."

How to Get Your Donors More Engaged | News for Social Entrepreneurs

How to Get Your Donors More Engaged | News for Social Entrepreneurs: "Generally, the answer on how to get a particular donor, or group of donors, more engaged isn’t a one shot ask, meeting, or phone call. Instead, the best way to get your donors more engaged is to develop a strong, organization-wide donor cultivation program that keeps your supporters informed and energized about your mission and current initiatives.

Your donor engagement plan should focus on the following five components:"