Jeff Schreifels Romancing the Moves (Management) Major Gifts Fundraising : FundRaising Success

Jeff Schreifels Romancing the Moves (Management) Major Gifts Fundraising : FundRaising Success: "Moves management. Sounds really sexy, doesn't it? Not really. But if not done correctly, you will be an utter failure as a major gifts officer (MGO).
When I'm in a room with MGOs and we start talking about vision and inspiring donors to give, putting together goals and strategy, I see faces light up. Then, when I start talking about executing these goals through solid moves management, documenting these moves into your database and being accountable to them, folks turn sour."



'via Blog this'

The New Model of Moves Management For Effective Fundraising

Moves Management White paper from Avectra. 

The New Model of Moves Management For Effective Fundraising

Develop More Engaged Donors By Incorporating Social Data To Build Relationships & Increase Involvement

Moves Management has been defined as “changing people’s attitudes so they want to give.” A successful moves management model is built on targeted, quantifiable actions that shift donors from a passive or one-time contribution to an active, ongoing relationship with the organization.

Moves Management or Relationship Management

Moves Management or Relationship Management: "ountless hours are wasted in nonprofit organizations discussing the next move to do with a donor. Sometimes more time is spent talking about the need to call a donor than actually spent in developing a relationship with the donor. Ten minutes in a personal conversation with a donor is more valuable than ten minutes planning a personal conversation (you should still spend time planning these conversations- the point is to spend more time in these conversations)."

onPhilanthropy - Moves Management In Our Digital Age

onPhilanthropy - Moves Management In Our Digital Age: "Moves Management In Our Digital Age
By: Nathan Shaver, 05/06/05
�I know I was supposed to do something today!� For years, the calendar on the wall showed what everyone in the office needed to do to ensure success. But like so many staples of the 20th Century, paper and dry-erase boards are becoming obsolete in the non-profit universe. The moves management systems of today do more to coordinate and complement an organization�s fundraising efforts than ever before.

Blackbaud�s popular Raiser�s Edge program now has the ability to track, analyze, and report on all �touches� with donors and prospective donors. Using �Actions,� a nonprofit can record just about every piece of vital data collected during a phone call, meeting, or solicitation. According to Blackbaud�s Whitepaper entitled �Embracing Technology for Moves Management Success,� �Tracking solicitor actions � phone calls, personal meetings, correspondence, appeals or anything else done on behalf of a prospect � is just as important as keeping tabs on a prospect�s personal information. Being able to see what communication has taken place with a particular constituent, as well as what was said in each of those exchanges, is invaluable in the planning and management of solicitor Moves.*�"