After Windfall, ALS Group Grapples With 2.4-Million Donor Dilemma - Donors - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

After Windfall, ALS Group Grapples With 2.4-Million Donor Dilemma - Donors - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas



The ALS Association’s chief chapter-relations and development officer
is confident that the $107-million reaped so far from the ice-bucket
challenge will go to good use fighting amyotrophic lateral sclerosis.


"This isn’t a spending problem," he says.


What concerns him most are the 2.4-million new donors the challenge has attracted to the organization

Communication key to recession fundraising | Philanthropy Journal

Communication key to recession fundraising | Philanthropy Journal: "This is the time to invest an even greater amount of time, energy and resources in continuing to cultivate relationships with donors and prospective donors,' says Robbe Healey, senior member of Farr Healey Consulting in West Chester, Pa., and chair of the Association of Fundraising Professionals in Arlington, Va.

That focus on donors should be part of a larger effort that integrates philanthropy into an organization's business plan, connecting giving to the specific programs it supports and to their outcomes, Healey says.