Before You Hit Send: Your End of Year Fundraising Appeal Checklist | npENGAGE

Before You Hit Send: Your End of Year Fundraising Appeal Checklist | npENGAGE: With the season of giving just around the corner, it’s crucial that your organization is prepared to capitalize on the generosity of your donors and potential donors. A well-crafted fundraising appeal is the integral piece to your year-end ask. With this in mind, Lindsey Salmony has outlined the strategy and steps to crafting an ask that brings in more money to your organization. [And if you want to really step-up your game, take a look at the new eBook about writing and designing fundraising appeals that work!]

Implementing Your Year-End Fundraising Campaign | Nonprofit Community

Implementing Your Year-End Fundraising Campaign | Nonprofit Community: If you haven’t formulated your end-of-year campaign strategy already, you already know that you’re tardy to the party. But you can still pull something together in time for those last crucial fundraising days of the year and here’s an excellent post with 12 Ways You Can Make Your Campaign Stronger on the Brandraising author Sarah Durham’s Duck Call, The Big Duck Blog, written by Ferra Trumpeter.

It's Never Too Early to Think About Next Year's Holiday Giving Campaign : Page 1 of 2 : FundRaising Success

It's Never Too Early to Think About Next Year's Holiday Giving Campaign : Page 1 of 2 : FundRaising Success: This year there seems to be more digital holiday fundraising programs than ever. It’s no secret that December is a great month for giving. Traditional increased giving around the holidays combined with greater access to digital, mobile and social fundraising tools have allowed nonprofit organizations to develop creative online holiday campaigns and programs centered around holiday giving.

Pig Snouts and Sweet Potatoes: Timing Makes Difference for Two Holiday Appeals

Pig Snouts and Sweet Potatoes: Timing Makes Difference for Two Holiday Appeals: I am grateful for all the nonprofit people who probably worked overtime to make these charitable appeals that appeared in my inbox just at the right moment.

On the day after Thanksgiving I got this email from Million MOMS Challenge with the subject line of "Hidden value in your leftovers":

4 things you can still do to make year-end-fundraising count : Page 1 of 2 : FundRaising Success

4 things you can still do to make year-end-fundraising count : Page 1 of 2 : FundRaising Success: In about a month, we'll be hearing "Auld Lang SyneOpens in a new window" and hanging up new calendars from our favorite charities. If we did our jobs all year long, our donations-processing team will be working overtime to process the last-minute donations people sent via the mail, clicked online to give or even dropped off in person.

Year-End Fund Raising: What You Need to Know - Fund-Raising Fundamentals - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas

Year-End Fund Raising: What You Need to Know - Fund-Raising Fundamentals - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: In a new episode of Fund-Raising Fundamentals, Daniel Watson, executive director of Restoration House of East Tennessee, and Sandy Rees, a fund-raising consultant, answer such questions and offer other advice on how to handle year-end appeals.

Listen to the podcast by clicking on the icon at the top or subscribe using iTunes.

Rock Your Year-End�Fundraising - Online Fundraising, Advocacy, and Social Media -

Rock Your Year-End�Fundraising - Online Fundraising, Advocacy, and Social Media -: Year-end fundraising is here. This is the time of year that your organization should be raising up to 40% of its donations online. Yes, that’s right - up to 40% of donations come in at the end of the year for many nonprofits that have a solid year-end fundraising plan in place and an engaged list of supporters.

Click-through Rates, Compelling Links and Your End of Year Fundraising Appeal | NetWitsThinkTank.com

Click-through Rates, Compelling Links and Your End of Year Fundraising Appeal | NetWitsThinkTank.com: Wondering how to get more from your holiday email appeals?

Reviewing the way you use links may be a good place to start – effective link copy and placement can have huge effects on click through rates and related fundraising results.