onPhilanthropy - Moves Management In Our Digital Age

onPhilanthropy - Moves Management In Our Digital Age: "Moves Management In Our Digital Age
By: Nathan Shaver, 05/06/05
�I know I was supposed to do something today!� For years, the calendar on the wall showed what everyone in the office needed to do to ensure success. But like so many staples of the 20th Century, paper and dry-erase boards are becoming obsolete in the non-profit universe. The moves management systems of today do more to coordinate and complement an organization�s fundraising efforts than ever before.

Blackbaud�s popular Raiser�s Edge program now has the ability to track, analyze, and report on all �touches� with donors and prospective donors. Using �Actions,� a nonprofit can record just about every piece of vital data collected during a phone call, meeting, or solicitation. According to Blackbaud�s Whitepaper entitled �Embracing Technology for Moves Management Success,� �Tracking solicitor actions � phone calls, personal meetings, correspondence, appeals or anything else done on behalf of a prospect � is just as important as keeping tabs on a prospect�s personal information. Being able to see what communication has taken place with a particular constituent, as well as what was said in each of those exchanges, is invaluable in the planning and management of solicitor Moves.*�"