Wednesday, October 11, 2006

Nonprofits target younger donors

Nonprofits target younger donors: "onprofits target younger donors
More energetic marketing methods aim at professionals
Wednesday, October 11, 2006
LISA OSBURN
News staff writer

Laughter, margaritas and music filled the WorkPlay entertainment complex and night club, as they do most nights.

But on this recent night, it was different. The 20- and 30-somethings in attendance brought more than their desire to mingle and listen to the band Ugli Stick. Tucked away in their back pockets and trendy handbags, they brought their checkbooks."

No comments: