Downsides of measuring not-for-profit outcomes | NewsTalk | Indianapolis Business Journal | IBJ.com: "One mega trend of our age, accountability, is taking the not-for-profit world by storm as donors and volunteers demand documentation that their dollars and time accomplish good.
That’s fine, says Patrick Rooney, executive director at Indiana University’s Center on Philanthropy. Measurement brings improvement.
But Rooney cautions that donors and volunteers in some cases actually could see worse results."
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