Five Secrets to Keep Your Fundraiser from Losing Money: Five Secrets to Keep Your Fundraiser from Losing Money
December 2012
Reprinted from the GuideStar Blog
A 2007 study by Charity Navigator revealed that for many nonprofit groups, fundraisers are actually fund-losers: the average organization spends $1.33 on an event for every $1.00 the event raises. Efficient events, however, spent as little as $0.71 for every $1.00 raised, making the event a financial as well as a social success.
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