MercuryNews.com | 12/30/2004 | Online donations surge: "Online donations surge
RELIEF GROUPS SCRAMBLE TO KEEP UP WITH DEMAND
By Dan Lee
Mercury News
Non-profit organizations say they are overwhelmed by the outpouring of donations to their Web sites to help victims of the deadly tsunamis in Asia.
``It's unprecedented,'' said Tim Ledwith of the U.S. Fund for UNICEF of the rush in online donations.
Relief groups -- having learned from the aftermath of the Sept. 11 attacks -- are more savvy and aggressive in using the Internet to raise money, philanthropic experts say. But the surge of traffic to charitable Web sites has some groups scrambling to keep up with demand since Sunday's deadly earthquake and the tsunamis that followed."
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