newsobserver.com | Know where donations go: "Know where donations go
Retailers' holiday charity efforts may have loopholes
Sue Stock, Staff Writer
Give $1 to St. Jude, buy a plush Grinch to help children, or consider a camera to benefit the Ronald McDonald House.
Holiday shoppers are encountering almost as many donation requests as they are discounts.
The appeals are fast becoming a yuletide tradition as merchants respond to competition as well as shoppers and employees who want to deal with socially responsible companies.
But there's quite a bit in it for businesses: good will, publicity, added sales and a tax write-off."
No comments:
Post a Comment