Monday, December 04, 2006

newsobserver.com | Know where donations go

newsobserver.com | Know where donations go: "Know where donations go
Retailers' holiday charity efforts may have loopholes


Sue Stock, Staff Writer
Give $1 to St. Jude, buy a plush Grinch to help children, or consider a camera to benefit the Ronald McDonald House.

Holiday shoppers are encountering almost as many donation requests as they are discounts.

The appeals are fast becoming a yuletide tradition as merchants respond to competition as well as shoppers and employees who want to deal with socially responsible companies.

But there's quite a bit in it for businesses: good will, publicity, added sales and a tax write-off."

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