Charity Leaders Perform Public Stunts to Raise Money - Philanthropy.com

Charity Leaders Perform Public Stunts to Raise Money - Philanthropy.com: "Charity Leaders Perform Public Stunts to Raise Money
Are you looking for a way to boost interest in a fund-raising campaign? Perhaps public humiliation of your executive director is the answer.
Well, that might be putting it a little strongly, but Nancy E. Schwartz, a charity marketing consultant, suggests on her blog Getting Attention that sharing something personal, “can deepen understanding, interest and the connection” between donors and charity leadership."