'Giving Tuesday': The Start Of A Holiday Tradition? : NPR: First, there was the post-Thanksgiving sales spectacle Black Friday and then the online version, Cyber Monday. Now, charitable groups want to start a new holiday tradition — it's called Giving Tuesday and the first one is tomorrow.
It may seem a little surprising that no one came up with the idea before of designating a specific day to help launch the holiday charitable giving season.
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