Friday, December 14, 2012

#GivingTuesday: Hype or Hope? | Michael Rosen Says…

#GivingTuesday: Hype or Hope? | Michael Rosen Says…: #GivingTuesday: Hype or Hope?

A headline at Bloomberg excitedly gushed, “Why GivingTuesday is the Social Innovation Idea of the Year.”

We’ve had Black Friday immediately following Thanksgiving. We’ve had Cyber Monday on the Monday immediately following Thanksgiving. Now, on the heels of those two days dedicated to consumerism, we have Giving Tuesday, as a way to promote philanthropy on the Tuesday following Thanksgiving.

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