Firms Use Charitable Activity as Recruiting Tool – Philanthropy Today - Blogs - The Chronicle of Philanthropy: mployers are increasingly offering donor and volunteer opportunities to employees as a means to recruit young talent, the Wall Street Journal reports.
Charitable programs, such as gift matching, company-organized volunteer events, and paid days off for volunteer work, appeal to socially minded professionals. Similarly, millennial workers and social media are also leading companies to rethink where they donate money.
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