Monday, February 02, 2015

Why Fundraising Newsletters Don't Work Anymore

Why Fundraising Newsletters Don't Work Anymore: "Yep, without even seeing it, I can tell you that there are very likely some things you need to change with your print or email newsletter.

I've heard from many donors that they don't even look at newsletters anymore, even if it comes from their favorite nonprofit.

You know why? They're boring and self-serving."



'via Blog this'

No comments: