Would You Donate To A Soft Drink Company?- NPT TimesThe NonProfit Times: "The Blackbaud index showed a corresponding revenue growth of 1.7 percent that plummeted 8.9 percent when adjusted for inflation.
A study released just a few weeks ago by the Association of Fundraising Professionals shows charities are losing three more donors each year than new and returning donors are giving to organizations. Fewer than half of donors supported the same charity two years in a row."
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