Inside Bay Area - San Mateo County Times - Local News: "Nonprofits adjust to changing economy
Emily Fancher, STAFF WRITER
SAN MATEO � Nonprofits used to be thought of as charities.
But with government and private funding increasingly hard to come by, they have to think of themselves as businesses, said Nancy L. Mangini, a consultant to Thrive, the alliance of nonprofits in San Mateo County.
'Nonprofits are all businesses, but they operate for the benefit of the general public and not for shareholders,' Mangini said.
Linda Asbury, president of the San Mateo Area Chamber of Commerce, said a shift in thinking is just beginning to happen among nonprofits. Two weeks ago, Asbury sat on a panel at a conference Thrive organized with its members and prominent business leaders to discuss how to partner more effectively. "
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