Area nonprofits get creative for fundraisers: "Area nonprofits get creative for fundraisers
By Emily Ingram Tribune-Herald staff writer
Saturday, March 25, 2006
Even though nonprofits continue to spring up around McLennan County, the pool of money they share stays the same.
So, necessity proves to be the mother of invention as fundraising changes from traditional charity balls to concerts and pledge drives.
“The difficulty is not in the events, but you have a limited pool of people to appeal to,” Rapoport Foundation executive director Maggie McCarthy said. “One of the ways of dealing with that is to find a new kind of event to appeal to a new kind of donor... It seems that there's such a plethora of golf tournaments, walks and runs that no one even looks at that any more.”"
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