Online cancer-fighting inititive sets Guinness record | Webware - CNET

Online cancer-fighting inititive sets Guinness record | Webware - CNET: "BeatCancer, a charitable campaign that launched at the BlogWorld & New Media Expo, started making its way around the social Web last week. The goal was to set a new Guinness World Record for the most social mentions in a 24-hour period while raising cash for cancer organizations. Users were asked to include the #BeatCancer hash tag in tweets, Facebook status updates, and blog posts."