How can charities adapt to difficult economic conditions? | Voluntary Sector Network | Guardian Professional: t's not often a chief executive is brave enough to seriously spring-clean their organisation. It takes a lot of courage for a team to face up to problems and deal with them, rather than burying their heads further into fast-shifting sand.
Three years ago ask, a Wiltshire-based charity that supports parents and carers, was a content, jogging-along organisation with a single local authority funder. Then everything changed: funding was drastically reduced and suddenly it was time to decide whether to throw up their hands and give up, or stay and fight to survive. Linda Cantillon-Guyatt, ask's resourceful chief executive, decided that her personal optimism was critical to drive the team to redesign themselves.
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