Wednesday, January 16, 2013

What We Lose When We Lose Workplace Giving - NPQ - Nonprofit Quarterly

What We Lose When We Lose Workplace Giving - NPQ - Nonprofit Quarterly: But workplace giving wasn’t just designed to funnel money to charities, as crucial as that might be. Frequently, workplace giving has been the venue for ordinary Americans to connect to charity in a tactile way. It was how many Americans actually learned about and connected to the charitable sector. It was how many people actually got involved with charities beyond making contributions. Those of us who have been responsible for organizing United Way drives (this author chaired a city government’s United Way drive in a Northeastern city one year) know that these campaigns are built on connecting charities to givers, creating volunteer opportunities, and educating workers about the shape and structure of the nonprofit sector in their communities.

No comments: