Wednesday, August 21, 2013

Crowdfunding is the New Donation . . . editor notes issue #89 | Blue Avocado

Crowdfunding is the New Donation . . . editor notes issue #89 | Blue Avocado: One of the benefits of being a nonprofit, muses Jon Pratt, is that we have an unlimited supply of free advice from people in business, government, and philanthropy. Recently that advice has included many exhortations to raise money via Twitter and through crowdfunding.

Here's the amazing thing: we nonprofits are already experts at crowdsourcing! We've been doing it for decades! The sobering thing: we've been calling it fundraising.

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