Thursday, January 09, 2014

Stop Trying To Offer Conference Content To Everyone

Stop Trying To Offer Conference Content To Everyone: As a conference organizer, you want everyone to become a registrant, right?

Male, female, young, old and everyone in between.

So you try to attract as many people as possible with your programming. And you try to reach as many people as possible with your marketing. You are willing to take money from anyone willing to give it to you.

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