Tuesday, February 25, 2014
Spring and Special Events – Magical or Deadly? | Karen Osborne |: Back-to-back events, exhausting staff and volunteers, not netting enough, no time for follow-up from one because another is on its heels. Poor donor retention from one year to the next, so you have to find NEW people to attend. The returnees are bored and want NEW, exciting venues, more sparkle and entertainment (or so the lead volunteers report). Major gift work? Who has time for that?