Setting Up Corporate Sponsorship Success in 2015 - Fundraising Fundamentals - The Chronicle of Philanthropy- Connecting the nonprofit world with news, jobs, and ideas: "In this episode of Fundraising Fundamentals, learn what your organization must do now to win sponsorships from corporations in the year ahead.
To stand out from the crowd, groups must keep up with changes in companies' priorities and approach corporations with a strategic and personalized sponsorship plan for each potential partner."
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