ICYMI: Last One Picked - Millennials Fear Being Left Out - The NonProfit TimesThe NonProfit Times: "ou’re in the process of organizing a fundraising event. Do you have your venue and entertainment booked? Check. Is your fundraising team hard at work engaging donors and driving up attendance? Check. Are you taking advantage of FOMO?
FOMO, or “fear of missing out,” is a colloquialism among Millennials, according to author Darian Rodriguez-Heyman and KC Fox, senior marketing manager at Eventbrite. It might also be used as a means of driving youth toward your next event, the duo said during a session at the recent Association of Fundraising Professionals’ international conference in Boston."
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