DMNews.com | News | Article: "FTC Defines Commercial E-Mail
Dec. 17, 2004
By: Scott Hovanyetz
Senior Editor
scotth@dmnews.com
The Federal Trade Commission yesterday outlined criteria by which it will discern whether the primary purpose of an e-mail is commercial or non-commercial, an important determination for enforcement of the CAN-SPAM Act.
Under CAN-SPAM, regulations affect e-mail whose primary purpose is commercial. The FTC's new criteria for determining the primary purpose of an e-mail include:
� E-mails that contain only advertisements or promotions are commercial"
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