Wednesday, December 14, 2005

New Models Emerge for Workplace Giving Campaigns: Broader Employee Interests and Technology Drive Change

PRESS RELEASE


New Models Emerge for Workplace Giving Campaigns: Broader Employee Interests and Technology Drive Change: "Press release from: Global Impact

New Models Emerge for Workplace Giving Campaigns: Broader Employee Interests and Technology Drive Change


(CSRwire) Alexandria, Virginia - A study of 22 U.S. corporations reveals that the traditional workplace giving campaign is evolving into a new model. The study found that more corporations are providing their employees charitable choices beyond local charities and also integrating technology as a core campaign component. With more than $3.8 billion generated annually for charity, workplace giving campaigns are an integral aspect of individual philanthropy in the U.S.

'The changes in workplace giving campaigns that we are seeing today are being driven by donors who are more diverse and sophisticated in their charitable giving interests.' said Ren�e Acosta, president and CEO of Global Impact. 'Moreover, the availability of technology solutions facilitates campaigns providing greater workplace giving choices to their employees.' "

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