Sales Power: Mal Warwick: Firm masters art of fundraising: "Mal Warwick: Firm masters art of fundraising
San Francisco Business Times - Tuesday April 4, 2006 - Michelle Dammon Loyalka
Photo by: Najib Joe Hakim
A master: When it comes to fundraising, they're among the best.
From the outside, Mal Warwick's fundraising agency doesn't looks like it's grown much in the past two decades. During that time it's held relatively steady at just under 40 employees and 30 major clients, and it's been based in the same Berkeley location since 1986.
Look a little closer, however, and another picture emerges: Since implementing employee-focused changes nine years ago, the company's profits have grown 1,100 percent and revenues reached a record-breaking $15 million last year. Meanwhile, Warwick has become a guru in the field, penning 17 direct mail and fundraising-related books."
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