Good Omen For Year-End Fundraising? | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits

Good Omen For Year-End Fundraising? | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits: Good Omen For Year-End Fundraising?
By tbelford | November 29, 2011

comScore has just released its estimate for 2011 year-end online retail shopping.

For the first 20 days of the November – December 2011 holiday season, $9.7 billion has been spent online, marking a 14% increase versus the corresponding days last year. comScore projects a 15% increase by the end of December.