Reply Devices Account For At Least $400M In First Class Postage - TheNonProfitTimes

Reply Devices Account For At Least $400M In First Class Postage - TheNonProfitTimes: Mail sent by only a handful of some of the largest charities generates almost $400 million in First Class postage revenue for the United States Postal Service (USPS), according to a survey by the Direct Marketing Association Nonprofit Federation (DMANF).

In response to federal legislation that would phase out nonprofit postal discounts, DMANF surveyed members on the impact that nonprofit mail has on First Class mail volume. The 18 respondents to the survey sent 325 million pieces of nonprofit mail, which in turn generates 8.7 million pieces of First Class reply pieces that provide approximately $390 million in First Class postage to USPS.