The Third Deadly Sin of Nonprofit Strategy: Over-Emphasis on Fundraising | Nonprofit Community: Like so many sins, this one starts out innocently enough.
An organization has financial challenges and decides it needs a big new fundraising campaign—maybe even a capital campaign. Then someone remembers that a big fundraising effort will need to be explained as being part of a strategic plan. So they hasten to throw together a strategic plan that justifies the campaign. The final product says “Strategic Plan,” but it is essentially a fundraising plan.
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