Fundraising Statistics That Should Scare All of Us - NonProfit PRO: "Never heard of the report? Well, don’t discount it. The Association of Fundraising Professionals and the Center on Nonprofits and Philanthropy at the Urban Institute established something called the “Fundraising Effectiveness Project” to conduct research on fundraising effectiveness and to help nonprofits increase their fundraising results at a faster pace.
The 2015 Fundraising Effectiveness Survey Report summarizes data from 8,025 survey respondents, covering year-to-year fundraising results for 2013 to 2014."
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