NP Times / Boy Scouts’ Perseverance Put To Test

NP Times / Boy Scouts’ Perseverance Put To Test: "Text-Messaging Connects With Donors
Charities thumbed their way to fresh dollars during crises

By Marla E. Nobles

For the international relief organization CARE and the American Red Cross, the thumb trumped the forefinger as the digit of the year in 2005. While millions of Americans hit their personal computers in support of disaster relief, a surprising number of donors pounded relentlessly on their cell phones, pledging hundreds of thousands of dollars to disaster relief efforts."