Coke, Gates Partner to Aid African Farmers - Forbes.com: "Fruit farmers in Uganda and Kenya will participate in Coke's supply chain for the first time.
The Coca-Cola Co., nonprofit TechnoServe and the Bill & Melinda Gates Foundation on Wednesday launched an $11.5 million partnership aimed at helping 50,000 small fruit farmers in Uganda and Kenya boost their productivity and double their incomes by 2014 amid growing global demand for fruit juice"
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