Three All-Important Tricks of Capital Campaign Success: Three All-Important Tricks of Capital Campaign Success
October 2012
Engage your major donors when a campaign is just a gleam in your eye.
Tell them what you have in mind. Ask their opinions and listen to what they say. Recruit them to be part of your planning committee or your campaign steering committee. Make sure they are interviewed in a feasibility study. There's no better way to draw someone in than to involve them in key strategic decisions along the way.
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