Wise Words About Charities And Branding | The Agitator - Fundraising, Direct Marketing and Advocacy Strategies for Nonprofits: The other day blogger Jeff Brooks headlined a post … How to kill your fundraising. And the answer he gave was: Investing in brand. Well, I thought that was one of the most annoying things I had ever heard from Jeff (who I regard very highly).
So I read on and discovered he was passing along the admonition of Sean Triner, another smart blogger. Sean’s original post was titled: The first of two good ways to destroy your individual fundraising. Now I was really juiced up!
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